Branden On

Creative Strategist and Systems Builder with 8+ years of experience blending media production, technical automation, and entrepreneurial leadership to streamline workflows and drive business growth.

Contact

LinkedIn Branden On

Location


Ottawa, Ontario Canada

Work

Mountain Warehouse

Store Manager

2024-10-01 — 2026-01-31

  • Turned around an underperforming store with effective coaching, process improvement (Excel automation), and motivation, leading the sales team to pass the $1M milestone in 12 months for the first time ever while exceeding other KPIs
  • Learned inventory management, visual merchandising, and sales skills to excel and be promoted from part-time Sales Associate to Store Manager in under 10 months

Training Works

Multimedia Specialist

2021-01-01 — 2023-08-15

  • Created 50+ hours of safety training animation using the Adobe Suite (After Effects, Premiere Pro, etc) that contributed to a 29% decrease in workplace incidents
  • Delivered end-to-end media projects with a 100% on-time rate by developing an internal production approval system using Power Automate and Airtable
  • Helped secure $500k+ in funding through RFP drafting and follow-up report design using Adobe InDesign and the Microsoft Suite (Word, Powerpoint, etc)

Neighbourhood Dance Works

Marketing & PR Coordinator

2020-06-01 — 2020-12-31

  • Nurtured relationships with 14+ media outlets and increased social media engagement on Instagram and Facebook to promote NDW events
  • Engaged with 30+ dance artists through planning a Virtual Festival Residency during the pandemic using Squarespace, Zoom, Miro, and other digital tools

Classic Hits Coast 101.1 FM

Promotions and Programming Coordinator

2019-10-01 — 2020-04-15

  • Used attention to detail to program 24/7 music schedules and produce 40+ national and local ad campaigns with Pro Tools and other audio software and plugins
  • Automated ad-spot auditing with Python, saving the station 100+ hours annually

Oni Food Co

Owner

2023-08-01 — 2025-12-31

  • Built a retail business from the ground up on Shopify and at in-person farmers’ markets, achieving 35% ROI in year one and selling 1000+ CPG units

Concordia University

Teaching Assistant

2018-09-01 — 2019-05-30

  • Supported the success of 30+ students in their studies through teaching media lab tutorials, one-on-one instruction, and end-of-term audio assignment marking

CEED Concordia

Communications and Youth Advocacy Intern

2017-06-01 — 2017-08-30

  • Provided exposure to five well-deserving Ugandan entrepreneurs, expanding their audience to over 2000 people through producing a monthly radio show
  • Developed a documentary on CEED Concordia, providing exposure to the program and teaching media production skills and practices to other interns in the program

UserTesting

Freelance UX Consultant

2014-06-01 — 2024-06-01

  • Achieved a 5-star rating providing usability feedback on over 100 web tests and prototypes for high-profile companies like Airbnb, Walmart, RBC, and WestJet

Freelance

Sound and Media Designer

2018-01-01 — 2019-12-31

  • Wapikoni - Created six original soundtracks for use in workshop short films
  • Mdex & Co - Produced 30+ chapters of high production value audiobook content
  • snapcakes.co - Launched brand through logo design, website setup, brand strategy

Education

Concordia University, Montreal, QC

2015-09-01 — 2019-05-30
Bachelor of Communication Studies with Distinction (Dean's List)

Skills

Design/Motion

Adobe After Effects, Adobe Illustrator, 2D Vector Animation, and Figma

Strategy

Multi-channel Marketing, Media Partnerships, and UX Consulting

Tools

Shopify, Airtable, Miro, Trello, and Mailchimp

Languages

English

Native speaker

French

Functional